
(link amazon.co.uk)
Markets Never Forget (But People Do): How Your Memory is Costing You Money and Why This Time Isn't Different
Mais um livro de análise fundamental. fácil de ler mas muito "insightful".
Markets Never Forget (But People Do): How Your Memory is Costing You Money and Why This Time Isn't Different
Mais um livro de análise fundamental. fácil de ler mas muito "insightful".
Sir John Templeton, legendary investor, was famous for saying, "The four most dangerous words in investing are, ¡äThis time it¡äs different.¡ä" He knew that though history doesn¡ät repeat, not exactly, history is an excellent guide for investors. In Markets Never Forget But People Do: How Your Memory Is Costing You Money and Why This Time Isn¡ät Different , long¨Ctime Forbes columnist, CEO of Fisher Investments, and 4¨Ctime New York Times bestselling author Ken Fisher shows how and why investors¡ä memories fail them¡ªand how costly that can be. More important, he shows steps investors can take to begin reducing errors they repeatedly make. The past is never indicative of the future, but history can be one powerful guide in shaping forward looking expectations. Readers can learn how to see the world more clearly¡ªand learn to make fewer errors¡ªby understanding just a bit of investing past.